Learn the critical importance for businesses to adapt to evolving customer communication preferences in the digital age.

The investment advisor is usually the initial and primary client contact and thus, first source of communication. However, during the customer lifecycle with the business, regular client communication is necessary to evolve and manage the client/advisor relationship, as well as meet client communication expectations.
The communication types include onboarding, compliance, marketing, account management, etc. and they can be executed through a variety of digital channels or by physical mailings.
Listen to this podcast to discover why it’s important to engage clients effectively at the many key touchpoints along their journey with your organization. As well as why it’s imperative that you get to know your clients and understand their individual needs.
Personalization is key, as is regular communications via your client’s channel of choice. This will help ensure a great client experience, which is essential for competitive differentiation in today’s dynamic financial landscape.
Originally Posted on Stathis Partners
Scott Stathis and Bob Mittel
Band: (Nick Simpson)
Song: SSRI
Stathis Partners, LLC. is an executive resources and business intelligence firm in the bank and credit union investment and insurance services channel. SP’s primary objective is to make the channel more competitive by fostering best-practices knowledge exchange. This is accomplished by providing best-practices research, consulting, podcasts, videocasts, and live executive forums where leaders in the channel enhance strategic thinking via multi-day off-site peer group discussions.
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