How Communication Drives Digital Banking Transformation and Maximizes Customer Lifetime Value

About the Event:

The pre-pandemic customer is not the same customer that your financial institution is serving now. Their expectations in terms of service and engagement have changed significantly over the past year. We have also seen the acceleration of existing digital communication trends, which are now proving to be more permanent.

The question is: are financial institutions leveraging current digital customer communication trends to drive Customer Lifetime Value and fast track their digital banking transformation efforts? Join this webinar with Jim Marous from The Financial Brand, Mia Papanicolaou and Elizabeth Stephen from Doxim to learn why banks and credit unions need to make digital banking transformation their number one priority and how digital customer communications form a key part of this transformation.

• Understanding key drivers of increased and expanded customer needs and expectations
• Implementing micro-changes in your communications can make a meaningful impact on the banking customer experience
• Creating “sticky” experiences can increase customer loyalty & wallet share
• A comprehensive digital customer communication solution addresses the needs of banking customers and also creates a personalized experience at every touchpoint

Meet the Presenters:

Mia Papanicolaou

Vice President, General Manager
Doxim

Elizabeth Stephen

Vice President, Customer Engagement
Doxim