Personalization 101: Why and How to Enable Hyper-Personalization in Your Regulatory Communications
Today, most financial institutions offer basic personalization in their core communications and marketing campaigns, such as first name, last name and products owned. But so much more is possible as FIs leverage new technologies and their existing customer data as part of a broader CX strategy.
Join Doxim’s customer communication experts as they discuss what personalization truly means, why hyper-personalization is the future of customer interaction, and how to build the foundation to achieve it. From common roadblocks FI’s are experiencing, to the power of emerging technologies like AI and Machine learning we’ll dive into it all during this chat.
Join customer communication experts to discover:
- What personalization means to financial institutions today
- Why top brands across all industries are adopting hyper-personalization strategies
- How customer demands for frequent, personal interaction are fueling this shift
- A proven roadmap to unlocking the benefits of personalization