Olga Zakharenkava Author

Olga Zakharenkava

Blog Posts

Here are all my blog posts. Enjoy the read!

12 STEPS TO ELEVATE CUSTOMER EXPERIENCE MANAGEMENT (CXM) THROUGH COMMUNICATION

By Olga Zakharenkava | July 8, 2021
Audit, design, align & enhance your customer communications to improve Customer Experience Management (CXM). You can achieve this in 12 steps – read more

THINK ECOSYSTEM – THE CX LANDSCAPE AND HOW YOUR CCM TECHNOLOGY FITS IN

By Olga Zakharenkava | June 17, 2021
How CXM / CCM Technology fit into ecosystem thinking, and trends that are driving decisions in financial institutions

CUSTOMER EXPERIENCE IN BANKING – 4 WAYS BANKS CAN NARROW THE DISSATISFACTION GAP

By Olga Zakharenkava | May 11, 2021
4 Ways banks can narrow the dissatisfaction gap between what customers expect when it comes to customer experience in banking and what banks are actually providing.

DIGITAL TRANSFORMATION IN BANKING: THE CUSTOMER EXPERIENCE EXPECTATION GAP

By Olga Zakharenkava | May 11, 2021
Read about the state of digital transformation in banking & how it impacts CX – based on a recent webinar Doxim co-hosted with The Financial Brand

DETERMINING THE ROI IN CUSTOMER COMMUNICATIONS MANAGEMENT

By Olga Zakharenkava | April 20, 2021
Infographic shows the potential cost savings, following the implementation of a comprehensive customer communications management platform, like Doxim CCM.

HOW TO CONQUER COMPLEXITY AND EMPOWER YOUR BUSINESS USERS WITH MODERN CUSTOMER COMMUNICATION MANAGEMENT (CCM)

By Olga Zakharenkava | April 11, 2021
Read how your organization can conquer complexity, empower business users & access the many benefits of modern customer communication management

OVERWHELMED BY THE COMPLEXITY OF CUSTOMER COMMUNICATIONS MANAGEMENT?

By Olga Zakharenkava | April 6, 2021
The complexity of Customer Communications Management can be overwhelming. Read on for 4 tips to avoid Customer Communication Management overload

ACCESSIBILITY – ARE ALL YOUR FINANCIAL INSTITUTION’S DIGITAL PROPERTIES COMPLIANT?

By Olga Zakharenkava | March 18, 2021
Read more about accessibility in customer communications management & why it is critically important for financial institutions.

MITIGATE THE RISK OF REVERSE DIGITAL TRANSFORMATION IN 2021

By Olga Zakharenkava | March 4, 2021
Mitigate the risk of reverse digital transformation by ensuring that new digital users are comfortable enough not to move away from digital

RESOLVE KEY CX CHALLENGES VIA A COMPREHENSIVE CUSTOMER COMMUNICATIONS MANAGEMENT PLATFORM

By Olga Zakharenkava | February 20, 2021
A look into the major CCM challenges for 2021, as well as 3 strategic objectives & why a customer communications management platform is critical
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Olga Zakharenkava

Vice President, CCM Product Management & Product Marketing

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