Introduction

eBook: Discover 10 key steps that will maximize the performance of your email marketing programs

eBook: Discover 10 key steps that will maximize the performance of your email marketing programs

Email marketing is an essential part of every financial marketer’s toolkit. But without the right focus, research and tools, you are likely to miss out on the success that your competitors are already enjoying.

Stop sending underperforming email!

How? This new eBook will walk you through 10 easy steps to create beautiful, personal email campaigns that will lift response rates and boost ROI.

72% of consumers say email is their preferred communication channel with companies they do business with.

Key insights:

  • Why email experts suggest you spend at least 50% of your writing time on the subject line.
  • Which 4 email marketing metrics you absolutely must track
  • How carefully building target lists can increase your response rates by as much 2- 3x

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